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Experience

Doohan Group logo

August 2021 - Present

Doohan Group

Los Angeles, California

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President​

Independent marketing and leadership consultancy. Engagements: interim CMO, fractional CMO, mentoring/advising new and aspiring CMOs, branding, corporate and product positioning, team structure, GTM design.

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  • Fractional CMO at B2B healthcare tech startup (seed stage, 6 month engagement) - Created program achieving 10x growth in ideal customer meetings. Developed brand positioning and content strategy with Founder and CEO.

  • Interim CMO at B2B2C real estate startup (series D, 18 month engagement) - Evaluated and replaced demand gen director. Redefined success metric from MQLs to quality meetings. Achieved multiple high-profile PR wins.

  • Executive mentoring - Share marketing leadership experience and mental performance coaching to help marketing leaders succeed in SVP, EVP, and C-Level roles.

Xperi Corporation logo

January 2014 - April 2021

Xperi (merged with TiVo)

San Jose, California

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EVP, Chief Marketing Officer

Led worldwide marketing and PR reporting to the CEO for leading B2B technology brand/product portfolio: DTS, HD Radio, IMAX Enhanced, and TiVo. Xperi had 1,900 employees who generated $892mm in revenue in 2021.

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January 2012 - January 2014

Machinima (acquired by Warner Brothers)

West Hollywood, California

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Executive Vice President, Marketing​

Marketing executive at the #1 YouTube channel and creator network. Reported to CEO. Led teams to many important firsts including record breaking video views and revenue increases. Growth led to acquisition by Warner Brothers.

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September 2008 - January 2012

Red Bull

Santa Monica, California

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Head of Digital Marketing​

First digital marketing executive. Defined and drove adoption of global standards. Consolidated websites: 900 to 50. Recruited best Web 2.0 team in the world: Facebook fans 300m to 28.3mm. Established e-sports/gaming discipline.

Conagra Brands logo

January 2004 - September 2008

Conagra Brands

Chicago, Illinois

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Director, Digital Marketing & CRM​

Matrixed digital marketing lead for all Conagra brands. Established digital marketing team and drove adoption of digital across the enterprise. Created innovative 1st party driven multi-brand platforms attracting millions of subscribers.

Education

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MIT Sloan School of Business

Executive Education

Cambridge, Massachusetts

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Certificate: Blockchain Technologies

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Northeastern University

D'Amore-McKim School of Business

Boston, Massachusetts

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MBA, Marketing​

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Rochester Institute of Technology

College of Art and Design

Rochester, New York

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BS, Graphic Arts & Digital Imaging​

Affiliations

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August 2022 - Present

Carden Conejo School

Westlake Village, California

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Board Director and Secretary

Founding member of nine-person Board of Directors responsible for strategic planning and management oversight at private preschool & elementary school that practices the Carden Method to teach academics and character.

The CMO Club logo-small.jpg

September 2019 - June 2023

The CMO Club

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President, Los Angeles Chapter

"The world's most engaged community of innovative marketing leaders."

  • 2022 appointed President of LA Chapter

  • 2020 winner of "CMO Transformation Award"

  • 2019 appointed Co-President of LA Chapter

  • Active member since 2012

Let's Talk!

I'm located in Los Angeles, California and working worldwide.

+1 630-815-5555

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Heck yeah! Look forward to talking with you soon.

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